test copy

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İlgili Terimler

copy test

A method of market research that predicts in-market performance of an ad before it airs

copy test

A method of also known as a pre-test

copy test

A research tool that evaluates the execution and promise of an ad by analyzing audience levels of attention, brand linkage, motivation, entertainment, communication, as well as breaking down the ad’s Flow of Attention and Flow of Emotion

Thankfully, the company’s copy test included Flow of Emotion results that showed the ad’s tagline (slogan) made female consumers angry.

Heceleme

test co·py

Türkçe nasıl söylenir

test käpi

Telaffuz

/ˈtest ˈkäpē/ /ˈtɛst ˈkɑːpiː/