Prime time or primetime is the block of broadcast programming during the middle of the evening for television programing. The term prime time is often defined in terms of a fixed time period, for example, from 19: 00 to 21: 00 or 20: 00 to 23: 00 (7 pm to 9 pm or 8 pm to 11 pm)
The most expensive airtime since the audience potential is the greatest Usually 8PM-11PM Monday through Saturday and 7PM-10PM on Sundays In the Central and Mountain Time Zones, prime time starts and ends an hour earlier
Prime time television or radio programmes are broadcast when the greatest number of people are watching television or listening to the radio, usually in the evenings. a prime-time television show. prime time viewing in mid-evening. the time in the evening when the largest number of people are watching television
Those hours when viewing is heaviest This varies from region to region On the East and West Coasts it usually is from 8-11 PM; in the Midwest it usually is 7-10 PM and often limited to network evening programming
The broadcast periods viewed or listened to by the greatest number of persons and for which a station charges the most for air time In television, the hours are usually 8: 00 p m to 11: 00 p m E S T (7: 00 p m to 10: 00 p m C S T )