You could call it the Microsofting of the wine industry. Of course, wine is unlikely to be dominated by one producer or one distributor.
Shepherding is more or less gone (though there’s an interesting move back toward discipleship in today’s church especially among those influenced by Rick Warren’s blockbuster book The Purpose-Driven Life), but Integrity remains as sort of the Microsoft of worship music.
... MALCOLM GLADWELL: Microsoft. ...
... AUDIENCE: Microsoft. ...