marginal analysis

Английский Язык - Английский Язык

Определение marginal analysis в Английский Язык Английский Язык словарь: An analytical technique that examines the extra costs and outcomes caused by producing and providing one extra unit of a resource; involves considering the effects of small changes (additions or subtractions) to a current situation; A type of analysis in which the only costs and benefits considered are those about which decisions can be made Fixed benefits and costs are not considered; Technique of setting the advertising budget by assuming the point at which an additional dollar spent on advertising equals additional profit; An analytical technique which focuses attention on incremental changes in total values, such as the last unit of a good consumed, or the increase in total cost; An economic concept concerned with those elements of costs and revenue which are associated directly with a specific course of action, normally using available current costs and revenue as a base and usually independent of traditional accounting allocation procedures; the determination of the change in total revenue and total cost that results from the sale of one more unit; evaluating the change in total revenue and total cost from selling one more unit to find the most profitable price and quantity