loss leader

listen to the pronunciation of loss leader
İngilizce - Türkçe
zararına satış
yok pahasına satış
müşteri çekmek için zararına satılan mal
İngilizce - İngilizce
An item that is sold at or below cost in an effort to stimulate other profitable sales
A loss leader is an item that is sold at such a low price that it makes a loss in the hope that customers will be attracted by it and buy other goods at the same shop. A commodity offered especially by a retail store at cost or below cost to attract customers. a product that is sold at a very low price in order to attract customers into a shop
loss leader

    Heceleme

    loss lead·er

    Türkçe nasıl söylenir

    lôs lidır

    Telaffuz

    /ˈlôs ˈlēdər/ /ˈlɔːs ˈliːdɜr/

    Etimoloji

    [ 'los ] (noun.) 13th century. Middle English los, probably back-formation from lost, past participle of losen to lose.