the act of binding yourself (intellectually or emotionally) to a course of action; "his long commitment to public service"; "they felt no loyalty to a losing team"
Loyalty is the quality of staying firm in your friendship or support for someone or something. I have sworn an oath of loyalty to the monarchy This is seen as a reward for the army's loyalty during a barracks revolt earlier this month
The state or quality of being loyal; fidelity to a superior, or to duty, love, etc
The duty of loyalty requires the agent to place the principal's interests above those of all others, including the agent's own self-interest The agent must be particularly sensitive to any possible conflicts of interest Confidentiality about the principal's personal affairs is a key element of loyalty
Loyalties are feelings of friendship, support, or duty towards someone or something. She had developed strong loyalties to the Manet family
includes programs for increasing customer loyalty including frequent flyer programs, frequent shoppers, etc ; also includes general discussions of consumer brand loyalty and how to increase it
The intangible bond based on a legitimate obligation; it entails the correct ordering of our obligations and commitments Loyalty demands commitment to the organization and is a precondition for trust, cooperation, teamwork, and camaraderie