pull strategy

English - Turkish

Definition of pull strategy in English Turkish dictionary

(Ekonomi) Çekme stratejisi

Related Terms

push-pull strategy

itme-çekme stratejisi

English - English

Definition of pull strategy in English English dictionary

(Ekonomi) A communications strategy that focuses on the end consumer rather than other members of the channel of distribution. Thus a manufacturer might focus on communication to consumers, rather than to wholesalers or retailers, thus helping to pull the product down the channel

Related Terms

push-pull strategy

The business terms push and pull originated in the marketing and advertising world, but are also applicable in the world of electronic content and supply chain management. The push/pull relationship is that between a product or piece of information and who is moving it. A customer "pulls" things towards themselves, while a producer "pushes" things toward customers

Hyphenation

pull strat·e·gy

Turkish pronunciation

pûl strätıci

Pronunciation

/ˈpo͝ol ˈstratəʤē/ /ˈpʊl ˈstrætəʤiː/