Definition of product mix in English English dictionary
(Ticaret) The number of individual products produced or sold by an organization. The mix is defined by the industry and manufacturing environment, and management strategies that position the company as a specialty, niche or broad-based supplier of goods and services. Instances where the product mix varies widely from period to period often requires more investment in facilities and inventory, and may result in lower levels of customer service
the set of all products and items that a particular seller offers for sale to buyers
The number of individual products produced or sold by an organization The mix is defined by the industry and manufacturing environment, and management strategies that position the company as a specialty, niche or broad-based supplier of goods and services Instances where the product mix varies widely from period to period often requires more investment in facilities and inventory, and may result in lower levels of customer service