power branding

English - English

Definition of power branding in English English dictionary

(Pazarlama) Power Branding is a strategy in which every product in a company's range has its own brand name which functions independently, unsupported by either the company's corporate brand or its other product brands. Power branding is a resource-intensive strategy, since each brand must be commercially promoted and legally protected. This strategy is used mainly by manufacturers of consumer goods. Lever's and Procter & Gamble's detergents are good examples of power brands

(Reklam) A strategy in which every product in a company's range has its own brand name which functions independently, unsupported by either the company's corporate brand or its other product brands. Power branding is a resource-intensive strategy, since each brand must be commercially promoted and legally protected. This strategy is used mainly by manufacturers of consumer goods. Lever's and Procter & Gamble's detergents are good examples of power brands

Hyphenation

po·wer branding

Turkish pronunciation

pauır brändîng

Pronunciation

/ˈpouər ˈbrandəɴɢ/ /ˈpaʊɜr ˈbrændɪŋ/