marka kiralama

listen to the pronunciation of marka kiralama
Turkish - English
(Ticaret) franchising
Present participle of franchise
The establishment, granting, or use of a franchise
a marketing system revolving around a two-party legal agreement, whereby the franchisee conducts business according to terms specified by the franchisor
Special form of licensing allowing the licensor more control over the licensee while also providing more support from the licensor to the licensee
A method of distributing a product or service, or both, to achieve a maximum market impact with a minimum investment
The process by which an Awarding Institution agrees to authorise the provision of the whole or part of one or more of its own approved programmes, by a Partner Organisation In doing so, the Awarding Institution retains overall responsibility for the programme's content, delivery, assessment and quality assurance arrangements (QAA definition)
Form of licensing by which the owner (franchiser) of a product, service or method obtains distribution through affiliated dealers (franchisees)
a form of licensing in which a company-the franchiser- agrees to provide a franchisee a name, logo, methods of operation, advertising, products, and other elements associated with a franchiser's business, in return for a financial commitment and the agreement to conduct business in accordance with the franchiser's standard of operations
A legal and commercial relationship between the owner of a trademark or trade name (the Franchisor) and an individual or group who wants to use that identification in business (the franchisee) The Franchisor generally provides business expertise and the franchisee provides a way for the overall business to grow Franchise arrangements can be subdivided into two categories: Business format and product/tradename franchising
{i} granting of a franchise; granting of an immunity or exemption
A form of contracting out whereby government confers the right or privilege to a private concern to conduct a business or sell a product or service in a specific geographic area according to prescribed terms and conditions
A form of licensing granting the right to use certain intellectual property rights, such as trade names, brand names, designs, patents and copyrights p 93
A continuing relationship in which the franchisor provides a licensed privilege to the franchisee to do business, and offers assistance in organizing, training, merchandising, marketing and managing in return for a consideration Franchising is a form of
An organizational form in which a firm (franchisor) with a market-tested business format enters into a contractual relationship with operators (franchisees) operating under the franchisor's trade name In exchange for support services the franchisor receives fees and royalties
The process by which an institution agrees to authorise another institution to deliver an approved programme while normally retaining overall control of the programme’s content, delivery, assessment and quality assurance arrangements
- A method of doing business by which a company the Franchisor grants to a person the Franchisee the right to use the trade marks, proven operating system, the company's know-how, techniques and procedures in order to advertise and offer, sell or distribute the goods or services which the Franchisor is known for and who has developed a market awareness and customer acceptance
marka kiralama
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