çekme stratejisi

Turkish - English

Definition of çekme stratejisi in Turkish English dictionary

(Ekonomi) pull strategy

(Ekonomi) A communications strategy that focuses on the end consumer rather than other members of the channel of distribution. Thus a manufacturer might focus on communication to consumers, rather than to wholesalers or retailers, thus helping to pull the product down the channel

Hyphenation

çek·me stra·te·ji·si