Direct mail is a method of marketing which involves companies sending advertising material directly to people who they think may be interested in their products. efforts to solicit new customers by direct mail and television advertising. advertisements that are sent by post to many people
presenting a product or service to the consumer without the use of middlemen This allows control over distribution and measures effectiveness of promotional campaigns
Solicitation of gifts or volunteer services and distribution of information pieces by mass mailing Topic areas: Fundraising and Financial Sustainability
documents which do not come as part of a depository shipment, but rather in the mail These are important documents and are our highest processing priority
advertising that uses person-to-person communication through the mail rather than mass media Advertising is sent via fliers, letters, brochures or reprints