perceptual mapping

Englisch - Englisch

Definition von perceptual mapping im Englisch Englisch wörterbuch

(Reklam) Graphic Analysis and presentation of where actual and potential customers place a product or supplier in relation to other products and suppliers. Most perceptual maps show only two dimensions at a time, for example price on one axis and quality on the other. There also are methods of graphically analyzing and presenting measurement data in three or more dimensions

Silbentrennung

per·cep·tu·al map·ping

Türkische aussprache

pırsepçıwıl mäpîng

Aussprache

/pərˈsepʧəwəl ˈmapəɴɢ/ /pɜrˈsɛpʧəwəl ˈmæpɪŋ/