embrace, extend and extinguish

Englisch - Englisch

Definition von embrace, extend and extinguish im Englisch Englisch wörterbuch

A strategy of marketing that involves extending widely used standards of product categories with proprietary capabilities, and then using the differences to disadvantage its competitors

Silbentrennung

embrace, ex·tend and ex·tin·guish

Etymologie

() Formerly used internally by Microsoft. First described outside Microsoft in a 1996 New York Times article entitled "Microsoft Trying to Dominate the Internet".