Definition von category killer im Englisch Englisch wörterbuch
A retailer that offers a wider selection of merchandise in a category than existing retailers, at lower prices, thereby gaining substantial share of the market and "killing" the existing retailers
a retailer who dominates a retail category so much that others can barely survive
Giant specialty store that carries a very deep assortment of a particular line and is staffed by knowledgeable employees
A retailer who's combination of size selection, service and / or pricing can drive the majority of competing retailers out of business
A store with a narrow focus of specialization able to deliver product at a lower price than more broad-lined retailers and that undercuts competition in a market area, e g , Toys "R" Us, pet food superstores
A retail channel with enough size, selection, service and pricing techniques to drive competing retailers out of business