The names of associations, institutions, businesses, firms, nonprofit enterprises, etc used as entries in records
All or part of the name of a corporation affiliated in some way with a library resource
The registered name under which the corporation must conduct business The corporation must do all legal acts, including litigation, under its exact registered corporate name The corporation may also have a Business Name
Also known as a trade name or trade name, it is the name under which a company conducts its business Whereas a corporate name identifies the business itself, trademarks identify goods or services A corporate name can also serve as a trademark if it meets the requirements of a trademark If so, the corporate name also merits protection under state and federal trademark and dilution laws However, a corporate name has no exclusive trademark rights unless it is used as a trademark This is so, even if the name is registered with the appropriate state body regulating business names, usually the Secretary of State