an accountant who has passed certain examinations and met all other statutory and licensing requirements of a United States state to be certified by that state; "in addition to accounting and auditing, CPAs also prepare tax returns for individuals and corporations"
Cost to an advertiser for each visitor that takes some specifically defined action in response to an ad beyond, such as subscribing to a newsletter
Certified Public Accountant; an accountant who has met examination, education, and experience requirements; CPAs are licensed by state boards to practice in public accounting (p 24)
The Cost Per Action; the fee charged every time a user completes a desired action, such as filling out a form, downloading software, or viewing a series of pages
Definition: An advertising deal in which the purchaser agrees to pay a set price for each action that is taken by the viewer of the advertisement Also Known As: Cost Per Action Examples: An advertising deal that has a newsletter signup of $0 25 CPA would cost the site owner $0 25 for every user that signed up for the newsletter though that program
Cost per action for banner ads This is the best type of rate to pay for banner advertisements, and the worst type of rate to charge Advertisers only pay for the visitors who click on their banner and then sign up, fill out a form, or purchase something on their website This is most common for Affiliate Programs My opinion is this type of payment arrangement is already an endangered species, and will soon become extinct
Comprehensive Performance Assessment - a framework to measure the overall performance of a local authority council, using best value performance indicators, best value inspection reports, and audit reports
Certified Public Accountant CPF - Central Procurement Fund CPI-U - Consumer Price Index for All Urban Consumers CPP - College Partnership Program CSA - Comprehensive Services Act CSM - Coordinated Services Model CSR - Central Student Registration CY - Calendar Year