A buyer who is reluctant to change a product or supplier due to higher prices.
İngilizce - İngilizce
captive customer teriminin İngilizce İngilizce sözlükte anlamı
(Ekonomi) Buyer or user who is reluctant to substitute one product or vendor with another, because of the high cost (in terms of discomfort, effort, and/or money) involved in switching