Part of a business plan that includes an examination of all aspects of the business's potential sales area, including customers, competition, and economic conditions
the process or act of gathering and analyzing information pertaining to the marketing of goods or services
Studying who purchases a product, the reason for the purchase and the purchaser's reaction to changes in quality and price
An analysis of technical corporate and market data used to predict movements in the market
Research used to assist in predicting the direction of the markets based on technical data relating to price movements of the market, or on fundamental data such as corporate earnings
usually conducted for a new business or as part of the feasibility study for a new product or service It is an analysis of the market to ascertain the size, characteristics, potential and make-up of the market for your products or services
A regional and neighborhood study of economic, demographic and other factors made to determine supply and demand, market trends and other factors important to leasing and operating a specific property
1 the requirements engineering task during which the customer's competitive marketplace is analyzed