The treating of a person or people differently from others based on assumptions or stereotypes relating to their age
A term coined by Robert N Butler to refer to prejudice and discrimination against the elderly (See 279)
a common form of prejudicial attitude and source of social discrimination based on erroneous beliefs or over-generalizations about aging and seniors (Butler, 1969)
disapproval Ageism is unacceptable behaviour that occurs as a result of the belief that older people are of less value than younger people. unfair treatment of people because they are old = age discrimination
The stereotyping of the aging process, often expressed by the media or by people who are uninformed by the scientific intricacies of aging
Prejudice against a person on the grounds that their age category is "inferior" to another and that unequal treatment is thus justified
{i} discrimination against older persons; discrimination against peole of a specific age group
disapproval Ageist behaviour is unacceptable behaviour based on the belief that older people are of less value than younger people. ageist bias from employers. treating older people unfairly because of a belief that they are less important than younger people